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Mother Dirt Sulfate free shampoo, Natural and preservative free

R999.00 R749.00

  • GENTLE CLEANSING FOR YOUR HAIR – Preservative-free, unfragranced, sensitive skin-friendly, no harsh chemicals or SLS, and uses all plant-based ingredients. The only ‘no poo’ shampoo your hair will ever need, in our new and improved bottle that uses 49% less plastic!
  • BIOME-FRIENDLY – Patent pending. Cleans your hair and scalp without removing good bacteria. The unique combination of friendly ingredients will leave you looking and feeling radiant for days.
  • SAFE FOR THE WHOLE FAMILY – No harsh chemicals. All of our products are plant-derived, preservative-free, unfragranced, allergy-tested, non-irritating, hypoallergenic, clinically-tested & dermatologist-reviewed. Only 5 plant-based ingredients: Sodium Laurylglucosides Hydroxypropylsulfonate (plant-based cleanser), Lauramidopropyl Betaine (plant-based cleanser), Rosa Damascena Flower Water, Hydrolyzed Adansonia Digitata (Baobab) Seed Protein (Softener), Squalene (olive oil-derived conditioner).
  • BEST WITH OUR AO+ MIST – For best results, combine this Shampoo with our AO+ Mist to return healthy, probiotic bacteria to your skin leaving you less dependent on cosmetic and personal care products, such as deodorants, soaps, and moisturizers. Our biome-friendly Shampoo does not contain our Ammonia-Oxidizing Bacteria, but is specifically formulated to nurture it.
  • BEST WITH OUR AO+ MIST – For best results, combine this Shampoo with our AO+ Mist to return healthy, probiotic bacteria to your skin leaving you less dependent on cosmetic and personal care products, such as deodorants, soaps, and moisturizers. Our biome-friendly Shampoo does not contain our Ammonia-Oxidizing Bacteria, but is specifically formulated to nurture it.

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Description

ABOUT MOTHER DIRT
We created Mother Dirt to rethink health. It’s the first time anyone has created products to nurture the good bacteria of the skin. Our AO+ Mist is now followed up with other products that have been formulated, screened and tested for their friendliness to the skin biome. More importantly, we hope to build awareness and camaraderie across the industry as a whole to help more companies formulate with a healthy biome in mind.

About MOTHER DIRT Shampoo

HOW TO USE IT

SIMPLER ROUTINE – Just like any shampoo. Use on wet hair, lather up, and rinse.
CONDITIONER OPTIONAL – 20% users find they can skipconditioner altogether. Those with thicker or curlierhair typically still need it. Find what works for you!
LESS IS MORE – Some users find they can use less shampoo with time or go longer between shampoos, especially when paired with the AO+ Mist.

RESULTS

SIMPLER ROUTINE – 62% of users are able to wash their hair less often, especially when paired with the AO+ Mist. 20% are able to cut out conditioner.
HEALTHIER-LOOKING HAIR – Users also find it works great for removing makeup & as a shaving cream.
WATER SAVED – The average user is able to save over 55 gallons per month just by cutting down on hair-washing alone.

A New Approach to CLEAN
​AT WAR WITH THE MICROBIAL WORLD
For a long time, we’ve been told that killing 99.9% of bacteria was what we wanted, that it’s the best way to be clean and healthy. We believe in a different approach. What if your skin needs healthy bacteria, similar to how our digestive health needs good bacteria?
A NEW APPROACH
Now, this is not a reason to stop washing your hands! But instead, this is thinking about “clean”. What if restoring and maintaining beneficial bacteria is key to healthy skin? What if we change the way we treat our skin, and in doing so embrace it as the living ecosystem it is? This is what our research and mission are dedicated to.

Why Should You Try Mother Dirt Shampoo?

​SKIN NEEDS GOOD BACTERIA

Just like our gut needs good bacteria to be healthy, the same is true for the rest of our body.

This shampoo is the first one ever to be formulated to preserve the good bacteria naturally found on the skin.

OUR SKIN IS STRUGGLING

As we’ve gotten “cleaner”, we’re having more problems with our skin. We’ve long believed that bacteria on the skin are harmful.

That’s why our shampoo is:

  • Hypoallergenic
  • Non-irritating
  • Clinically-tested
  • Allergy-tested

WE’VE BEEN TOO CLEAN

We’ve long believed that bacteria on the skin are harmful. Lathering agents, chemicals, & preservatives in soaps and cleansers remove important oils and good bacteria from our skin.

That’s why there’s no need to lather up head to toe. Focus on key areas that actually get sweaty and dirty to keep our skin biome healthy.

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